The internet is crowded. Your message shouldn't be.
I write content that people read and search engines trust: blogs, thought leadership, gated assets, web copy and video scripts for B2B SaaS, workforce compliance, AEC marketing and higher education.
In today's fast-paced digital landscape, it's important to note that Clear copy gets read.
Published pieces
A cross-section of recent work, from compliance explainers to AEC thought leadership. Filter by format.
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SMPS Marketer
How Automation Empowers AEC Marketers to Reclaim Creativity
Thought leadership for marketers at architecture, engineering and construction firms, published in the SMPS journal.
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360training
Challenges and Rewards of Insurance Adjusting
A career guide for aspiring adjusters, rewritten for search and answer engines, with a pros-and-cons table and Texas licensing angle.
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360training
How Old Do You Have to Be to Become a Budtender?
State-by-state age rules for dispensary work, with every exception checked against official regulators.
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360training
Who Needs Bloodborne Pathogens Training?
Which roles OSHA's bloodborne pathogens standard covers, and how workers stay compliant.
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360training
Fall Protection Requirements Your Worksite Needs to Stay OSHA Compliant
One of OSHA's most-cited standards, broken down by height thresholds, systems and training rules.
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360training
Disaster Recovery Planning for HIPAA Compliance
A step-by-step framework healthcare teams can use to protect patient data when systems go down.
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OpenAsset
Answers to the Top 20 IT Questions About DAM Software
Security, SSO, integrations and AI features, explained for the IT teams who sign off on software purchases.
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OpenAsset
AI and Engineering
How AI is changing day-to-day work at engineering firms, and where it helps marketing and proposal teams.
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OpenAsset
Architecture Statistics
An industry data roundup built to earn links and citations from architecture marketers.
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Jotform
Can Claude Create a Google Form?
A how-to that answers an AI search question directly, then shows readers the faster route.
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Jotform
How to Add a LinkedIn Feed to Wix
A step-by-step tutorial for small-business site owners, written for featured snippets.
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OpenAsset
Go/No-Go Framework
A gated decision tool that helps AEC pursuit teams decide which RFPs are worth chasing.
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OpenAsset
AI Prompt Cheat Sheet
Ready-to-use prompts for AEC marketers writing proposals, bios and project descriptions.
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OpenAsset
AI Do's and Don'ts
A one-page guide to using AI responsibly in AEC marketing.
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OSHA.com
OSHA 30-Hour Construction Course
Course page copy that turns a regulatory requirement into a clear reason to enroll.
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TIPS
Colorado Alcohol Certification
State-specific landing page copy for alcohol server training.
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360training
OSHA Worker Safety for Healthcare
Category page copy for healthcare employers sorting through safety training options.
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YouTube
Video scripts
Scripts for short explainer videos.
Watch video 1 ↗ Watch video 2 ↗ Watch video 3 ↗ Video
What I write
Blog posts & content refreshes
New posts and rewrites of underperforming ones, built for SEO and for AI answer engines.
Thought leadership
Ghostwritten op-eds and bylined articles that sound like your executives, not like a brochure.
Gated assets
Ebooks, frameworks, checklists and cheat sheets that are worth an email address.
Web & landing page copy
Course, product and category pages that answer the buyer's question and point to the next step.
Campaign copy
Paid social and retargeting copy for enrollment and lead generation campaigns.
Video scripts
Short explainer scripts that make one point and land it.
Every claim checked. Every sentence earning its place.
- Sourced before it's statedI verify facts against primary sources, like state regulators and federal standards, and flag anything I can't confirm.
- Written for people and for searchHeadings answer the question directly, paragraphs stand on their own, and key terms show up where readers and AI answer engines look for them.
- Your style guide, followedI keep a running rule set for each editor and brand, so revision rounds get shorter over time.
- Section by sectionOn long pieces, you review the direction early, not after 2,000 words have gone the wrong way.
Hi, I'm Cinthya.
I'm a content writer and strategist with more than five years of experience writing across industries, with B2B SaaS as my home base. I've written for training and compliance companies, AEC software brands, form builders and university marketing teams.
My background is in psychology and digital marketing, which shapes how I write: start with what the reader is trying to figure out, answer it plainly, and make the next step obvious.
I work remotely from California and take on new freelance projects.
- Education
- M.Sc. Digital Marketing
- Foundation
- Psychology
- Experience
- 5+ years in content
- Home vertical
- B2B SaaS
- Based in
- California, working remotely
Got a message to sharpen?
Tell me what you're publishing and who it's for. I'll reply with how I'd approach it.